Magento has definitely been the flavour of the month here at Cite. After acquiring two great new clients (off-shore based Eyelashes Direct and local fashion brand Zatchels) we have been providing digital consultancy to help their ecommerce sites perform better.

Highlights of the work we’ve done include:

  • Search – Reconfigured category pages for SEO
  • PPC – Optimised Google Shopping campaigns to make them leaner and meaner
  • Email campaigns – Redesign of email marketing templates in-line with brand guidelines

What is going to be the big thing here? Well, we’ve been providing Content Marketing for many of our clients for quite some time, but we are currently working on some exciting plans for 2017 and beyond.

This incorporated many key tasks such as – localising a global campaign for the UK market; generic and specific content for channel partners; optimising advertising spend on search, PPC – combined with social media, email marketing and web content… more news next month on how these projects are progressing!

With an eye on growing these areas, we are always on the look-out for new talent – so, if you’d like to be part of a growing team, send us your CV!

Get in touch to discuss your next Magento project

If you need help with your next digital campaign, then please give us a call on 0116 254 9888 for a confidential chat or complete our contact form.