Google Analytics is by far the most commonly requested analytics package that we put on our clients’ websites. With a wide range of traffic statistics available, it can be an invaluable tool in understanding your website’s audience and how to get the best return on your investment. To make the most of Google Analytics, however, you have to know what the statistics mean and what you can do to improve them. That’s where we come in.
Over the years we’ve provided clients with Google Analytics consultancy and, more recently, with training sessions that allow them to understand how users are engaging with their site. We’re pleased to now offer this training as a service, giving you more control over your website and its role in your marketing strategy.
Rather than provide an out-of-the-box training session, our clients get a Google Analytics course tailored to them, including:
- Basic and/or advanced features depending on participants’ existing knowledge.
- An overview of key statistics and how to interpret them
- A focus on statistics that are relevant to the client’s marketing goals
- Set-up of a customised dashboard for easy reporting
For more information on our Google Analytics training, please contact us today on 0116 254 9888.