Our Facebook developers have been hard at work this month and have recently created and launched a competition for Continental Tyres’ sponsorship of the ITV show Dancing On Ice.
The app uses our competition framework and runs until March 7. Winners are chosen every week to win tickets to watch a live taping of the show. This is the first custom app added to Conti’s UK Facebook profile, and it has already been a success, bringing in hundreds of ‘Likes’ in the first week.
In addition to developing the competition app, we created online banner ads and the landing page on Continental Tyres’ website to help promote it online.
We’re no strangers to Facebook competitions, and Continental Tyres joins other popular brands, like Cafédirect and Pure Digital in using our Facebook app. So why do so many great brands use our app? In addition to its flexibility, quick development and easy administration, we’ve also developed it so it can be used on mobile devices.
We’ve worked closely with Conti on numerous digital marketing campaigns for the past nine years, alongside our friends at Periscope.
Visit the Continental Tyres competition app today and let us know what you think. And if you are one of the lucky ones to win tickets, we’d love to see photos of you and the skating celebs.
For more information on our Facebook apps, or to speak to one of our Facebook developers, please contact us today.