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Marketing strategies
Not so long ago, online marketing meant sending out a few emails to regular customers and registering your site with the key search engines.
Well times have moved on and new opportunities have come to the fore. We still recommend email marketing (your existing customers are going to be your best market whatever the channel), but these days we’d also suggest you consider a company blog; Pay-per-click campaigns; Affiliate programmes; price comparison feeds; and even online video to spread the word about you and your company.
Don’t worry if all this sounds a bit mind-boggling - we are committed to keeping abreast of new marketing opportunities; cutting through the hype and advising our clients in clear, plain English.
